About the Founder

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Created by lived experience. Built for real change.

The Universal Memory Jar™ was created by Esther Jonas through her personal healing journey and her work delivering Domestic Abuse group programmes within the community.

What began as a reflective tool is now a CPD-accredited training and facilitated experience supporting services to:

• break intergenerational cycles
• understand behaviour through a trauma-informed lens
• create lasting, meaningful change

This is not just training — it is a transformational learning experience.

This journey highlighted a recurring gap: children and young people are often expected to talk about their feelings before they feel safe, ready, or able to find the words. UMJ was born from the belief that emotional awareness should be gentle, creative, and child-led.

Drawing on resilience, reflection, and years of observing what truly helps emotional growth, the founder developed Universal Memory Jar as a visual, story-based approach that allows children to explore emotions safely, at their own pace. The programme is rooted in compassion,